the audience

We will need to consider who will come and see our production, why they would want to? We have decided to do a horror film which means that if we want to make it really scary we will have to have a age rating on it however can we afford to do effect to make it look real, how do we make it scary enough to make people who are interested in horror film cam and see it? So we decide that it would look best and attract the most people if we didn't do anything extravagant as we either would have the equipment to make it look good enough or we wouldn't know how to use it. People would come to see the film to relax or to get a thrill/adrenalin rush